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Wait a second–a skull/octopus? Hmmm. *spoonlovesrobots

. . . Jiu-jitsu school as sanctuary has always appealed to me. The school at different times becomes many things: sanctuary, church, meeting place, gym, temporary housing, club house, learning center, place of enlightenment, a respite from reality. Your jiu-jitsu school is more than brick and mortar; it’s more than glass, wood and steel; It’s [...]

Okay, I may be becoming a little obsessed with this octopus thing, but I don’t care. I found this picture of a skate park in Switzerland—it’s dope. I’ve seen this picture all over the internet and I must admit I like it. It’s different. Now the question becomes how do we create something so cool [...]

The octopus will be the new symbol for West Side jiu-jitsu and the skull will represent the academy as a whole. That’s been determined, but how exactly is still up in the air. You’d think nailing down a logo would be a simple task, but alas, it has proven to be a pain in my [...]

Life is funny, you have many chances to show what you’re made of, but most of those opportunities are things that are unseen. When I was younger I always dreamt of defeating monstrous creatures, or dastardly villains, or awful space aliens from the planet Doom; through these deeds I would be able to prove my [...]

The Seven Deadly Sins of Jiu-Jitsu: 1. Giving up your back (never, never, never give up your back) 2. Being too proud to tap (there are too many people that don’t want to tap, but that only happens for a short time. The first time your elbow pops because you were too proud, is usually [...]

The Super Bowl is on and I’m working on logos. Passion pushes us in all sorts of directions and today it pushes me away from the T.V. I’m actually working on two logos, one academy logo and one specifically for jiu-jitsu that will feature the octopus. It’s funny how when you enjoy doing something, it [...]

I’ve been using this blog as a kind of sounding board; a way to get what’s inside my brain, out, so I apologize if sometimes things are disjointed and all over the place, that’s basically an insight into the inner workings of my brain–sad huh? Once the West Side Classic Tournament is completed and I [...]

With jiu-jitsu I feel like one of these guys with the hyenas. I feel powerful, I feel like a badass, but unlike these guys I feel humble. My jiu-jitsu is hidden, not paraded about to intimidate people, not chained and muzzled because it may become unruly. My jiu-jitsu is a lap dog with sharp teeth, [...]

Vision: I here you’re supposed to have one for your business. When I think of visions I think of Tahca Ushte, a Lakota medicine man who died in 1976; he had a vision, more than one I think. As far as my business goes, I have a vision, but it has nothing to do with [...]

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